Blog Category: Data and Analytics

Your organization’s data and analytics can help you make powerful business decisions that propel your organization forward toward its goals. Data-informed decision-making is the cornerstone of our work at Mightybytes. It is how we help our clients meet their goals and find long-term success.

We cover this topic to help people improve their relationships with data and create healthy practices around which metrics to measure, how often, and why. Whether it’s a post about how to properly configure Google Analytics, tactics for improving conversion rates, or how data drives successful digital marketing, we hope you find these posts useful and informative.

10.12.2022

What is Your Data Disposal Strategy?

Posted by Nicole Hunter in Data and Analytics, Sustainability tagged with Corporate Digital Responsibility

In this post, we discuss the benefits and potential pitfalls of your organization’s data disposal practices. Read More ›

11.15.2021

Why You Should Use Structured Data

Posted by Nicole Hunter in Data and Analytics, SEO and SEM Strategy

graphic illustration of a baker holding a wedding cake

In this post, we cover how structured data can improve search engine performance, increase clickthrough rates, and provide more relevant information to target users. Read on to learn more. Read More ›

11.03.2021

How to Design a Sustainable Data Strategy

Posted by Tim Frick in Data and Analytics, Privacy and Security, Sustainability tagged with Corporate Digital Responsibility, Org Design

In this guide, we walk you through nine essential steps to designing a sustainable data strategy for your organization. Read More ›

10.25.2021

Seven Core CDR Principles

Posted by Tim Frick in Accessibility, Business Strategy, Data and Analytics, Privacy and Security, Sustainability tagged with Corporate Digital Responsibility, Sustainable Web Design

Here are seven core CDR principles that will help you incorporate more ethical and responsible digital practices within your organization. Read More ›

05.14.2020

Level Up with this Content Marketing Toolkit

Posted by Tim Frick in Content Strategy, Data and Analytics, Digital Marketing, SEO and SEM Strategy tagged with Storytelling

For this content marketing toolkit, we compiled some of our best content strategy, storytelling, SEO, governance, and analytics resources. We hope you find this collection useful for your next website or content marketing project. Read More ›

03.25.2020

Five Ways to Create Shared Value

Posted by Mightybytes in B Corporation, Business Strategy, Data and Analytics tagged with Org Design

In this post, we cover five ways that companies, nonprofits, and social enterprises can create shared value for their stakeholders—customers, community, workers, the environment, and so on. Read More ›

05.22.2019

What is Successful Digital Marketing?

Posted by Mightybytes in Data and Analytics, Digital Marketing

Illustration of woman standing at top of mountain with flag

In this article we explore different ways to measure your digital marketing success. Read More ›

02.07.2019

11 Simple Fixes to Improve Conversion Rates

Posted by Mightybytes in Data and Analytics, Digital Marketing tagged with Conversion Rate Optimization

Improve website conversion featured image

Your website isn’t performing. It’s not earning the kind of leads, sales, or sign-ups you want. Don’t feel bad, though. Every website has room for improvement. Here are 11 things you can do to improve conversion rates on your website without breaking the bank. Read More ›

09.26.2018

Is Your Google Analytics Set Up Correctly?

Posted by Mightybytes in Data and Analytics, Digital Marketing tagged with Google Analytics

Here are a few simple checks that will reveal whether your Google Analytics account has common configuration issues. Read More ›

07.17.2018

How to Set Up a Google Analytics Goal Strategy

Posted by Mightybytes in Data and Analytics, Digital Marketing

Google Analytics can be overwhelming. If you get lost when logging in to your account, you’re not alone. In this post, we cover how to set up a Google Analytics goal strategy so you can make more data-informed business decisions. Read More ›

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