Blog

Here’s how new Web Sustainability Guidelines can help digital product teams align their sustainability efforts with broader corporate ESG reporting standards and measurable climate action.  Read More ›

In this post, we explore how to design a sustainable SEO strategy that meets your organization’s marketing needs while also considering the broader social and environmental ramifications of search. Read More ›

In this post, we explore why web performance optimization is critical to sustainability and reducing emissions while also providing other measurable business and digital marketing benefits. Read More ›

Use these 20 tools to create a more sustainable marketing stack that prioritizes people and the planet in your digital Read More ›

In this post, we explore how crawl optimization impacts website sustainability and performance. We also touch on various tools and resources to address this issue. Read More ›

What’s the best way to get the most accurate environmental data on your organization’s digital footprint? Try a Digital Life Cycle Assessment (DLCA). In this post, we explore why DLCAs are important and cover some important things to consider before running one. Read More ›

In this post, we cover the role Scope 3 emissions in your digital supply chain play in creating meaningful climate impact. We also share five ways to address them. Read More ›

In this post, we cross-examine seven ways to align your organization’s digital marketing strategy with an impactful climate strategy.  Read More ›

Spam is one of those daily problems we deal with when communicating via the internet. For the 20-year anniversary of the CAN-SPAM Act, we explore what you can do about spam and what a spam-free future might look like.  Read More ›

In this post, we explore the question of personal vs. organizational responsibility when it comes to taking meaningful action on your digital carbon footprint.  Read More ›