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Get purpose-driven business content at the crossroads of design, technology, marketing, and sustainability. We’re interested in using business for good and making the web more accessible, sustainable, and a better place for everyone.

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06.20.2022

Solidarity, Not Pridewashing 

Posted by Nicole Hunter in B Corporation, Business Strategy

Pride protest sign that reads LGBTIQ+ Lives Matter
In this post, we explore ways to move beyond Pridewashing to create authentic policies and communications that support LGBTQ+ equality not only in the month of June but throughout the year.  Read More ›
05.17.2022

Content Clusters: The Pillars of Your Content Strategy

Posted by Nicole Hunter in Content Strategy, Digital Marketing, SEO and SEM Strategy

Illustration showing a content cluster
Content clusters are important to both SEO and content strategy. But how, specifically, do they work? In this post, we explore how content clusters can improve your digital marketing while also helping users quickly find content that is relevant to their needs.  Read More ›
04.20.2022

How Ecograder Reduces Website Carbon Emissions

Posted by Tim Frick in Software Development, Sustainability tagged with Carbon Accounting, Climate Change, Ecograder

Ecograder logo with illustrated icons
Mightybytes updated our free digital sustainability tool Ecograder to include carbon estimation and provide more useful, actionable reporting. Here’s how you can use it to measurably reduce estimated website carbon emissions. Read More ›
04.03.2022

How to Design an Impact Business Model

Posted by Tim Frick in B Corporation, Business Strategy, Design tagged with Org Design

Image of a B Impact Scorecard from B Lab's B Impact Assessment
An Impact Business Model (IBM) helps organizations better align business operations with social and environmental impact. In this post, we explore how you can design an IBM for your company or nonprofit organization.  Read More ›
03.06.2022

Stakeholder Mapping: A Guide for Purpose-Driven Organizations

Posted by Tim Frick in B Corporation, Business Strategy, Sustainability, UX Design tagged with Inclusion, Org Design, Systems Thinking

In this detailed, hands-on guide, we explore how stakeholder mapping can bring shared value to purpose-driven organizations. Read More ›
02.18.2022

Audience Pain Point Content Mapping

Posted by Tracy Schneider Gerwen in Content Strategy, SEO and SEM Strategy

illustration of people in a content mapping workshop
In this post, we explore how content mapping based on specific audience pain points can improve your marketing. Read More ›
01.10.2022

21 Digital Business Trends for 2022

Posted by Mightybytes in Business Strategy tagged with Trends

digital business trends for 2022 featured image
In this post, we explore digital business trends in strategy, design, technology, and marketing that could impact purpose-driven organizations over the coming year and beyond.  Read More ›
12.11.2021

Our Corporate Philanthropy Practices

Posted by Tim Frick in B Corporation, Business Strategy, Our Company

illustration of a heart and dollar sign
In this post, we break down the corporate philanthropy practices Mightybytes employs to give back to our community, our clients, and other stakeholders. Read More ›
11.18.2021

Sustainability Storytelling Checklist [Free Download]

Posted by Tim Frick in Business Strategy, Content Strategy, Sustainability tagged with Storytelling

Image of a globe on a computer screen
In this post, we outline how sustainability storytelling can bring shared value to your organization. We also break down a storytelling checklist to ensure actions align with words and you're meeting stakeholder needs.  Read More ›
11.15.2021

Why You Should Use Structured Data

Posted by Nicole Hunter in Data and Analytics, SEO and SEM Strategy

graphic illustration of a baker holding a wedding cake
In this post, we cover how structured data can improve search engine performance, increase clickthrough rates, and provide more relevant information to target users. Read on to learn more. Read More ›
1 2 3 … 18 Older Entries »
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