Blog Author: Tim Frick

5 Ways to Improve Your Digital Strategy

Posted by in Business Strategy, Content Strategy, Events, SEO and Marketing Strategy tagged with ,

Managing your digital strategy doesn’t have to be a cat-herding experience. Here are several tips—pulled from a recent digital marketing event at Mightybytes—for staying on top of your goals. Mightybytes recently hosted a Digital Marketing Makeover event that focused on helping organizations improve their digital strategies. The event featured a panel of experts and representatives […]

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Five Compelling Reasons to Ditch the RFP

Posted by in Business Strategy

Graphic of dollar symbols falling into a drain

Sorry RFP, it’s been a nice run, but we’re breaking up with you.

For years, like many other digital agencies, the majority of Mightybytes’ work came from projects that typically started by responding to some sort of RFP, or Request for Proposal. This year we decided to significantly cut down on the number of RFPs we respond to with a goal of dropping them altogether in 2017. So far this process is working. Billing is up, project overages are down, and we’re not wasting time on proposals we have very little chance of winning. Most importantly, clients are happy. They’re getting quality work at a fair price. Here’s what we have learned along the way.

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Green Patterns: Helping Users Make More Sustainable Choices

Posted by in Sustainability, UX Design

Graphic of animated cursor smiling at a computer icon

Both sustainability and UX design are dedicated to creating great experiences for people. For experiences to be both people and planet-friendly, more sustainable choices should be easier to make than their less environmentally-friendly counterparts. But when crafting user experiences, is making choices for users a wise move, even if those choices promote more sustainable behavior? In this post, we will discuss options for creating digital products and services that serve the needs of both people and planet without being disruptive or deceptive.

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