Data Inequality: Threats and Action Items
In this post, we explore how data inequality shows up in common business, communications, marketing, and technology decisions. We also offer several action items to address this growing problem.
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Can Digital Product Passports Save the Web?
In this post, we explore how digital product passports informed by the Web Sustainability Guidelines (WSGs) could be key to addressing some of the web’s biggest challenges.
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Building Capacity with Digital Governance
In this post, we explore how good digital governance helps organizations build capacity to support sustainability efforts and drive long-term business success. We also share tips on how to improve digital governance practices without throwing your operations into a tailspin.
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Is Ethical and Sustainable AI Possible?
In this post, we explore several challenges to achieving more ethical and sustainable AI practices in your marketing. We also share some ideas on how to use AI tools more responsibly.
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Sustainable Data Governance for Marketers
How can good data governance help you better manage your organization’s marketing metrics? Learn how to prioritize responsible data practices, enhance digital sustainability, and drive continuous learning and improvement with this ten-point data governance plan.
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Our Digital Greenwashing Guide
Use this digital greenwashing guide to help you make accurate sustainability claims about digital products, services, and programs while reducing risk as new and emerging legislation takes shape.
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Informed Consent in Your Digital Marketing
In this post, we explore why informed consent is so critical to addressing personal privacy. We also cover how to use it to drive more responsible marketing practices.
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Making a Difference with Web Standards
We recently joined the World Wide Web Consortium (W3C), which produces guidelines and open web standards that advance environmental, social, and economic justice. In this post, we explore how web standards inform legislation, improve the internet, and offer learning opportunities for millions of digital professionals.
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Sustainable Digital Marketing: Redefining Success
Is digital marketing still fit for purpose? In this post, we explore why rethinking digital marketing is long overdue. We also share how you can redefine success by adopting more sustainable digital marketing practices into the new year and beyond.
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How to Improve Your Digital Supply Chain
Here are eighteen ways you can use ESG practices to improve your digital supply chain. We also share why this matters and what we’ve learned through our own experience.
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