Blog Author: Mightybytes

The UN Sustainable Development Goals (SDGs) provide a simple framework for organizations across sectors to address society’s biggest challenges. Learn how organizations operationalize the SDGs—as well as some  obstacles they face—in our new report.

Your website isn’t performing. It’s not earning the kind of leads, sales, or sign-ups you want. Don’t feel bad, though. Every website has room for improvement. You have the power to improve conversion rates.

90% of the Google Analytics accounts we audit at Mightybytes have serious issues. So, we want to help you check whether yours does too. Here are a few simple checks that will take about 5 minutes and will reveal whether your account has some of the bigger issues we most commonly see.

Google Analytics can be overwhelming. If you get lost when logging in to your account, you’re not alone. In this post, we cover how to set up a Google Analytics goal strategy so you can make more data-informed business decisions.

In this guide, you’ll learn how to set up a custom Google Analytics dashboard to properly track marketing performance and focus on the metrics that matter most to your business.

When it comes to managing complex projects, many companies still employ a rigid, top-down process known as “waterfall”. In this post, we explore how to transition from waterfall to agile methods for better, faster, and often cheaper solutions.

Conducting user research can help you create useful, well-loved web and mobile applications. Otherwise, you run the risk of designing products based on personal biases and hunches, which are often wrong. Here are five methods to help you build better digital products.

In this post we cover how to create a viable keyword strategy with the right search terms based on your business goals. This can be used to inform an effective content strategy.

In Designing for Sustainability: A Guide to Building Greener Digital Products and Services from O’Reilly Media, Tim Frick shows you how to apply sustainable design practices to the creation and optimization of digital products and services that are both people- and planet-friendly.

In this post we cover how to make good WordPress plugin decisions from a dizzying array of choices.