Content Governance: Questions to Ask Before Launching a User Forum or Community Site
She said WHAT!? Don’t be taken aback by angry trolls. Here are the policies you need to put in place before you launch a Facebook page or online community.
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Optimizing Video for the Web
Online video can be an impactful marketing and communications tool. However, with huge file sizes, it can also be your website's biggest source of carbon emissions. In this post, we'll explore how optimizing videos for the web can be done in ways that are both people- and planet-friendly.
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Content Governance: Categories vs. Tags
Your blog has a sprawling list of tags and categories. How can you build a taxonomy that helps your customers find what they’re looking for?
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How Flat Design Makes Your Website More Sustainable
Flat design strips away unnecessary elements, such as gradients, beveled corners, and so on. In this post, we explore why this approach is also eco-friendly.
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Measure Content Performance in 7 Steps
How do you know if the content you create has a measurable impact? In this post, we break the content performance measurement process into seven simple steps.
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Why Buying from B Corporations is Good Business
When you buy from B Corporations, you support a better way of doing business and a better future for our planet and the people on it. Sounds awesome, right? Today, along with 900+ other B Corps from 29 countries and B Lab, Mightybytes is launching the B the Change campaign, a global movement to celebrate and reward people using business as a force for good. This year-long campaign will build awareness about B Corps, strengthen our community, and ultimately help to create a shared and durable prosperity within the global business community.
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Which Marketing Metrics Really Matter?
Marketing metrics differ for every business and organization. Finding and measuring the right metrics puts you on track to create sustainable marketing campaigns that drive long-term success.
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Mobile First Design and Sustainability
Designing for mobile devices first can lead to more user-friendly—and energy efficient—digital products and services. In this post, we explore why mobile first is a potentially more sustainable design approach.
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5 Alternatives to Using a Carousel on Your Website Homepage
The argument against using image carousels—those rotating content teasers that take center stage on so many homepages—is on the rise. In this post, we explore five image carousel alternatives you might want to use on your website.
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7 Tips for Better Creative Collaboration
Good creative collaboration is the foundation of all our work at Mightybytes. In this post, we explore seven ways you can create an environment within your organization that fosters better collaboration.
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