New DOJ Position on Website Accessibility
A recent shift in position from the Department of Justice could have legal ramifications for how people with disabilities access your website.
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More Alternatives to Using a Carousel on Your Website
We wrote a post over a year ago about alternatives to using a homepage carousel on your website. To date, it's been the most popular post on the Mightybytes blog, and with good reason. In nearly every client kickoff meeting we have, the subject of a homepage carousel comes up. While by now, many of our clients know a carousel isn't the best way to deal with the issue of homepage governance, it's hard to think of design alternatives.
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How to Explain Difficult Concepts with Awesome Web Design
We've been working with a host of clients recently who have complicated business structures, or who are disrupting an industry with a simple new way of doing an old job. The stuff they're doing is awesome, but it's difficult to explain in full during the five seconds it takes someone to visit a website, figure out what they're looking at, and decide whether the content is relevant to them.
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Stop Writing Web Copy That Over Explains Everything
In this post, we share why clear, simple, easy to understand web copy that can be skimmed is always best. We also cover how to incorporate it into your next digital project.
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How A/B Testing Improves Websites
Here’s how a clear A/B testing strategy can help you make better data-informed decisions, provide better website experiences for customers, and help you more effectively meet business goals.
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Does My H1 Tag Always Have to Be Optimized for Search?
Content plays as important a role as design on your website's homepage. The words that appear on your website not only communicate what you do and what you stand for, they help potential customers find you via search. Because of the importance placed on web copy for search, we often see our clients struggle with balancing beautiful design and marketing copy with what they know Google will want to see when crawling their home page.
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Four UX Tactics for More Authentic Marketing Automation
Marketing automation can save organizations huge amounts of time and money, but they can also frustrate your customers. In this post, we explore several automation techniques that can be used to delight—rather than alienate—your users
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Elements of a Great 404 Page
404 is the error code that a server sends when it can't find what a visitor is looking for. In this post, we explore why your 404 page can make or break a visitor's opinion of your brand.
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Business Goals vs. User Experience
In the countless decisions it takes to bring a website or digital product to life, your business goals will often face off against your users' expectations. How might you find the happy medium between achieving your business goals and creating a pleasant experience for website visitors?
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4 Common Questions About User Experience Design
Last month I participated in a SheSays "Women in UX" panel discussion with Elizabeth Benker and Jennifer Chiang at the amazing Grindspaces in downtown Chicago. There were over 115 women that participated in an open discussion on what UX means (it’s more elusive than you think!) and the realities of practicing it in your client work. Each panelist was asked to answer a series of questions about their work as it related to UX, so I thought I'd share my answers here to give a bit more insight into the UX work we do here at Mightybytes!
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