Mightybytes creates purpose-driven business content at the crossroads of inclusive design, responsible tech, and sustainable marketing.
We’re on a mission to make the web more accessible, sustainable, and a better place for everyone. Always written by humans, for humans.
In this post, we highlight the important role editorial guidelines play in executing—and maintaining—a successful content strategy, especially for organizations that want to scale their content marketing efforts over time.
Here’s how a clear A/B testing strategy can help you make better data-informed decisions, provide better website experiences for customers, and help you more effectively meet business goals.
Every business or organization wants to see increased conversion rates, but some go to extreme lengths. In this post, we explore how UX can be employed to deceive users and…
What link building strategies actually work? Forget link exchanges and start with guest blogging.
In this detailed post, we cover several common reasons why you might need a content audit, then walk you through the process of executing a successful audit.
When it comes to managing complex projects, many companies still employ a rigid, top-down process known as ‘waterfall’. In this post, we explore how to transition from waterfall to agile methods…
In the age of digital marketing, good stories—and good story structure—matter more than ever. In this post, we explore why it is critical to prioritize good storytelling techniques in your…
In the countless decisions it takes to bring a website or digital product to life, your business goals will often face off against your users’ expectations. How might you find the…
In this post, we talk about how to define a sustainable content workflow for your content marketing team to follow. We also cover how to maximize efficiency while minimizing potential…
In this post, we share four tips to improve server sustainability through more efficient and renewable energy-powered website hosting.