Content Strategy | Data & Analytics | Digital Marketing

Measure Content Performance in 7 Steps

How do you know if the content you create has a measurable impact? In this post, we break the content performance measurement process into seven simple steps.

Content Strategy | Data & Analytics | Design | Digital Marketing

How A/B Testing Improves Websites

Here’s how a clear A/B testing strategy can help you make better data-informed decisions, provide better website experiences for customers, and help you more effectively meet business goals.

B Corporation | Business Strategy | Design

Redesigning How We Work

After COVID-19, we have an incredible opportunity to redesign our social systems and the economy so they work for people and the planet alike. In this post, we explore how…

Advocacy | Digital Marketing | Sustainability

Is Enshittification Our Biggest Marketing Challenge?

In this post, we explore why enshittification drives some of the biggest digital marketing challenges facing our industry. We also explore how to strategically address these challenges in your own…

B Corporation | Business Strategy | Sustainability

Declaring a Climate Emergency

Mightybytes has joined organizations around the world in declaring a climate emergency. We’re committing to net zero emissions as quickly as possible.

Community Resources | Digital Marketing | Sustainability

Digital Marketing Strategy vs. Climate Strategy

In this post, we cross-examine eight ways to align your organization’s digital marketing strategy with an impactful climate strategy. 

Business Strategy | Our Company | Sustainability

Does Reliable Green Web Hosting Exist?

Mightybytes has been on a years-long quest to find the perfect green web hosting partner. In this post, we share lessons learned over the years in our efforts to power…

Content Strategy | Digital Marketing | Experience Design

Prioritizing Content Migration on Digital Projects

Content is critical to the success of any website redesign project, yet many organizations overlook the complexity of successfully managing content migration. Here’s how to make sure the process runs…

Product Development | Web Development

When you Should—and Shouldn’t—Consider Redesigning your Website

In this post, we discuss important considerations when redesigning your website. We also cover when other options might be better for your budget and schedule.