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Content plays as important a role as design on your website's homepage. The words that appear on your website not only communicate what you do and what you stand for, they help potential customers find you via search. Because of the importance placed on web copy for search, we often see our clients struggle with balancing beautiful design and marketing copy with what they know Google will want to see when crawling their home page. Read More ›

In this post, we explain how to cache website assets using HTTP headers and caching software. Read on to learn how caching can speed up your website. Read More ›

We recently ran a few tests on the Mightybytes website to help speed up load times, and we made an interesting discovery about the impact blog comments have on page speed, user experience, and website sustainability. Read More ›

Marketing automation can save organizations huge amounts of time and money, but they can also frustrate your customers. In this post, we explore several automation techniques that can be used to delight—rather than alienate—your users Read More ›

In this post, we explore the pros and cons of social sharing buttons, discussing their impact on marketing and website performance. Read More ›

Flat design strips away unnecessary elements, such as gradients, beveled corners, and so on. In this post, we explore why this approach is also eco-friendly. Read More ›

In the next post in our Sustainable Web Design series, we look at ways to optimize images for better performance and increased sustainability, within responsive design. Read More ›

Web fonts have expanded the designer’s palette and often provide a richer experience for users—but how can we make them more sustainable? Read More ›

Optimize your images to decrease page load times for better sustainability, usability, and accessibility. In this post, we show you how. Read More ›

In this post, we take a look at Google PageSpeed and how it relates to customer satisfaction, energy use, and sustainable web design. Read More ›