Digital Marketing Masterclass Presentations
Download these presentation decks from Mightybytes’ Digital Marketing Masterclass, a sold-out half-day workshop on digital marketing best practices.
Author
Mightybytes
Measure What Matters : Funnel Paths
By using Funnel Paths, you can see exactly how your visitors enter and exit pages on your website.
Why Heading Tags and Content Structure Matter
How you structure page content matters. In this post, we’ll explore why heading tags and good document hierarchy practices are not only good for users but better for search engines…
11 Simple Fixes to Improve Conversion Rates
Your website isn’t performing. It’s not earning the kind of leads, sales, or sign-ups you want. Don’t feel bad, though. Every website has room for improvement. Here are eleven things…
What Fast Food Drive-Throughs Can Teach Us About Making Fast Websites
HTTP requests and fast food drive-throughs have a lot in common: learn how to avoid long queues and improve your website’s performance.
Designing for Multiple Audiences
Understanding an organization’s business goals and stakeholder needs drives discovery during up-front strategy and product roadmapping sessions. In this post, we explore how to design digital products and services for multiple audiences…
How to Successfully Navigate a Homepage Redesign
In this post, we cover how to manage multiple stakeholder expectations about content during a homepage redesign project.
Rebranding and SEO
Sometimes companies outgrow their names. It’s a perfectly normal part of the business lifecycle. At Mightybytes, we’ve worked with a few companies who either underwent a name change or were…
Conducting Stakeholder Interviews for Digital Products
In this post, we explore how incorporating stakeholder interviews into digital product processes creates shared value and, ultimately, saves time and money.
Green Web Hosting: Choices to Consider
In this post, we cover several important considerations when choosing a good green web host to reduce the environmental impact of your digital products and services.