Business Strategy | Community Resources | Digital Marketing | Our Company

Digital Marketing Masterclass Presentations

Download these presentation decks from Mightybytes’ Digital Marketing Masterclass, a sold-out half-day workshop on digital marketing best practices.

Digital Marketing | SEO & SEM Strategy

Measure What Matters : Funnel Paths

By using Funnel Paths, you can see exactly how your visitors enter and exit pages on your website.

Accessibility | Digital Marketing | Product Development | SEO & SEM Strategy

Why Heading Tags and Content Structure Matter

How you structure page content matters. In this post, we’ll explore why heading tags and good document hierarchy practices are not only good for users but better for search engines…

Content Strategy | Design | Digital Marketing | Experience Design

Designing for Multiple Audiences

Understanding an organization’s business goals and stakeholder needs drives discovery during up-front strategy and product roadmapping sessions. In this post, we explore how to design digital products and services for multiple audiences…

Digital Marketing | SEO & SEM Strategy

Rebranding and SEO

Sometimes companies outgrow their names. It’s a perfectly normal part of the business lifecycle. At Mightybytes, we’ve worked with a few companies who either underwent a name change or were…

Business Strategy | Our Company | Product Development | Sustainability

Ecograder and Your Website Sustainability Score

Learn how Ecograder’s website sustainability scoring system works, with tips on how to improve your website’s performance, efficiency, and environmental impact.

Content Strategy | Digital Marketing | Sustainability

Evergreen Content is More Sustainable

In this post, we unpack the long-term benefits of creating evergreen content as part of an effective and more sustainable content governance plan.

Business Strategy | Digital Marketing | Sustainability

Social Sharing Buttons: Pros and Cons

In this post, we explore the pros and cons of social sharing buttons, discussing their impact on marketing and website performance.