Our Digital Greenwashing Guide
Use this digital greenwashing guide to help you make accurate sustainability claims about digital products, services, and programs while reducing risk as new and emerging legislation takes shape.
Tag
Governance
Sustainable Data Governance for Marketers
How can good data governance help you better manage your organization’s marketing metrics? Learn how to prioritize responsible data practices, enhance digital sustainability, and drive continuous learning and improvement with…
Building Capacity with Digital Governance
In this post, we explore how good digital governance helps organizations build capacity to support sustainability efforts and drive long-term business success. We also share tips on how to improve…
Technical Debt, Agile, and Sustainability
In this post, we explore how to dovetail technical debt with sustainability principles. Technical debt can cost organizations time, money, customer relationships, or, in worst-case scenarios, their entire business. What’s…
Sustainable Digital Marketing: Redefining Success
Is digital marketing still fit for purpose? In this post, we explore why rethinking digital marketing is long overdue. We also share how you can redefine success by adopting more…
How to Improve Your Digital Resilience
When our digital products and services don’t work or aren’t available to those who need them, unintended consequences occur. In this post, we explore what digital resilience is, why you…
How to Create a Sustainable Content Strategy
From stakeholder research to data, analytics, and impact measurement, many components go into creating a sustainable content strategy. In this post, we’ll help you cut through the noise to create…
RFPs: Not a Sustainable Business Practice
In this post, we explore how RFPs can set up large, complex projects for failure. We also uncover why RFPs are not a sustainable business practice and share several more…
What are Content Briefs? [Free Template Download]
Content briefs outline a web page’s purpose and goals alongside how to accomplish them. They help everyone understand what’s needed to produce and measure great content. Download our free template…
How to Create a Content Governance Plan
In this post, we discuss how to successfully create—and implement—a content governance plan that helps you build capacity and sets your organization up for long-term success.