Which Keywords Do My Competitors Rank For?
You can’t generate a list of all the keywords your competitors rank for with the click of a button, but by doing a bit of research, you can create a…
Author
Mightybytes
How to use SEO for Lead Generation
In this post, we share how Mightybytes uses SEO for lead generation in tandem with content strategy and conversion rate optimization tactics to help our clients meet their business and…
Why Heading Tags and Content Structure Matter
How you structure page content matters. In this post, we’ll explore why heading tags and good document hierarchy practices are not only good for users but better for search engines…
What Is Responsive Web Design?
If you have paid any attention to the world of web design lately, you’ve likely heard of responsive web design. It’s the new Big Thing, and as such it’s seen…
How to Get the Most Bang for Your Marketing Buck as a Teeny Tiny Nonprofit
Time management is a huge issue for marketing professionals at small nonprofits. Of all the marketing activities that you can do, how do you manage what is possible on the schedule you have, and…
How to Generate Content Ideas in a Boring Industry
If you’re in a boring industry, you might make the mistake of thinking content marketing isn’t something that applies to you. You’re wrong. Great content improves search rankings, helps build your…
Does My H1 Tag Always Have to Be Optimized for Search?
Content plays as important a role as design on your website’s homepage. The words that appear on your website not only communicate what you do and what you stand for,…
Content Governance: Questions to Ask Before Launching a User Forum or Community Site
She said WHAT!? Don’t be taken aback by angry trolls. Here are the policies you need to put in place before you launch a Facebook page or online community.
Measure What Matters: Defining Goals to Get More From Google Analytics
Measuring activity on your site means more than just counting the number of views. By setting up goals early on, you can gain deep insights into how your customers or…
Measure What Matters : Funnel Paths
By using Funnel Paths, you can see exactly how your visitors enter and exit pages on your website.