What is Successful Digital Marketing?
In this article we explore different ways to define, adopt, and measure successful digital marketing.
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Mightybytes creates purpose-driven business content at the crossroads of inclusive design, responsible tech, and sustainable marketing.
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Why Mightybytes is an LGBT Certified Business Enterprise
The National LGBTQ+ & Allied Chamber of Commerce has recognized Mightybytes as an LGBT-Certified Business Enterprise since 2019. We have re-certified several times since then. Here’s what our LGBTBE certification…
How to Design an Impact Business Model
An Impact Business Model (IBM) helps organizations better align business operations with social and environmental impact. In this post, we explore how you can design an IBM for your organization.
Impact of AI Overviews: What You Need to Know
In this article, we explore ten ways to responsibly navigate the impact of AI Overviews on your content strategy and SEO efforts.
How Many People With Disabilities Use My Website?
Want to know how many people with disabilities use your website? In this post, we’ll explore why that isn’t as easy—or as ethical—as you might think.
Tree Testing Your Navigation
Website navigation may seem like an easy and intuitive thing for stakeholders to piece together at the outset of a website redesign. However, carefully considered navigation—validated through UX tools like…
Conducting UX Interviews for Digital Products
In this post, we explore how incorporating interviews into digital product processes creates shared value and, ultimately, saves time and money.
How Crawl Optimization Improves Website Sustainability
In this post, we explore how crawl optimization impacts website sustainability and performance. We also touch on various tools and resources to address this issue.
Data Privacy Checklist
In this post, we share tips for protecting your users’ privacy and maintaining compliance with new and emerging laws like Europe’s General Data Protection Regulation (GDPR) and California’s Consumer Privacy…
How do I Create an SEO Keyword Strategy that Works?
In this post we cover how to create a viable keyword strategy with the right search terms based on your business goals. This can be used to inform an effective…