Understanding Google’s “Core Web Vitals”
In this blog post, you’ll learn about Google’s new “Core Web Vitals,” how they impact Google’s search algorithm, and what this could mean for your SEO strategy.
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A Handy Cheat Sheet for Repurposing Content [Free Download]
Part of a successful content strategy involves taking successful pieces of content and repurposing them for other mediums. This helps you get more mileage out of the efforts you’re putting…
How Flat Design Makes Your Website More Sustainable
Flat design strips away unnecessary elements, such as gradients, beveled corners, and so on. In this post, we explore why this approach is also eco-friendly.
Which Keywords Do My Competitors Rank For?
You can’t generate a list of all the keywords your competitors rank for with the click of a button, but by doing a bit of research, you can create a…
How to use SEO for Lead Generation
In this post, we share how Mightybytes uses SEO for lead generation in tandem with content strategy and conversion rate optimization tactics to help our clients meet their business and…
What Is Responsive Web Design?
If you have paid any attention to the world of web design lately, you’ve likely heard of responsive web design. It’s the new Big Thing, and as such it’s seen…
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Seven Lessons From Website Redesign Projects
Website redesigns offer great potential to improve your business and meet marketing goals. But these projects also have many moving parts. In a recent panel, leaders from several Chicago organizations…
How to Generate Content Ideas in a Boring Industry
If you’re in a boring industry, you might make the mistake of thinking content marketing isn’t something that applies to you. You’re wrong. Great content improves search rankings, helps build your…
Four UX Tactics for More Authentic Marketing Automation
Marketing automation can save organizations huge amounts of time and money, but they can also frustrate your customers. In this post, we explore several automation techniques that can be used…
Does My H1 Tag Always Have to Be Optimized for Search?
Content plays as important a role as design on your website’s homepage. The words that appear on your website not only communicate what you do and what you stand for,…