B Corporation | Business Strategy | Content Strategy | Digital Marketing | Sustainability

We’re Declaring a Climate Emergency

Mightybytes has joined hundreds of other companies and thousands of jurisdictions around the world in declaring a climate emergency. We’re committing to net zero emissions as quickly as possible. You…

Content Strategy | Digital Marketing | Sustainability

Evergreen Content is More Sustainable

In this post, we unpack the long-term benefits of creating evergreen content as part of an effective and more sustainable content governance plan.

Business Strategy | Design | Experience Design | Sustainability

Green Patterns: Helping Users Make More Sustainable Choices

In this post, we will discuss options for creating digital products and services that serve the needs of both people and the planet without being disruptive or deceptive.

Content Strategy | Design | Digital Marketing | Experience Design

How Card Sorting Improves User Experience

Discover how card sorting—a user experience (UX) design exercise that engages real users—can inform a website’s information architecture and help people more quickly find the content they need.

Content Strategy | Digital Marketing

12 Website Governance Tips for Better Content Marketing

In this post, we cover 12 tips for planning and executing a good website governance strategy that helps you consistently meet business and marketing goals over time and across teams.

Content Strategy | Digital Marketing

How to Create a Content Calendar You’ll Actually Use

Content calendars can help you plan blog content, but things fall apart when too much planning makes calendars unusable under real-world constraints. Here’s how to set up an easy-to-use content…