We’re Declaring a Climate Emergency
Mightybytes has joined hundreds of other companies and thousands of jurisdictions around the world in declaring a climate emergency. We’re committing to net zero emissions as quickly as possible. You…
Category:
Content Strategy
The stories you tell influence how customers and other stakeholders perceive your brand. In turn, this can impact all aspects of your organization. Learn how to create, manage, and measure an effective content strategy in these articles.
Mobile First Design and Sustainability
Designing for mobile devices first can lead to more user-friendly—and energy efficient—digital products and services. In this post, we explore why mobile first is a potentially more sustainable design approach.
Sustainability Storytelling Checklist [Free Download]
In this post, we outline how sustainability storytelling can bring shared value to your organization. We also break down a storytelling checklist to ensure actions align with words and you’re…
Evergreen Content is More Sustainable
In this post, we unpack the long-term benefits of creating evergreen content as part of an effective and more sustainable content governance plan.
5 Ways to Improve Your Digital Strategy
Managing your digital strategy doesn’t have to be a cat-herding experience. Here are several tips—pulled from a digital marketing event at Mightybytes—for staying on top of your goals.
Content Clusters: The Pillars of Your Content Strategy
Content clusters are important to both SEO and content strategy. But how, specifically, do they work? In this post, we explore how content clusters can improve your digital marketing while…
How to Explain Difficult Concepts with Awesome Web Design
We’ve been working with a host of clients recently who have complicated business structures, or who are disrupting an industry with a simple new way of doing an old job….
Elements of a Great 404 Page
404 is the error code that a server sends when it can’t find what a visitor is looking for. In this post, we explore why your 404 page can make or…
How Card Sorting Improves User Experience
Discover how card sorting—a user experience (UX) design exercise that engages real users—can inform a website’s information architecture and help people more quickly find the content they need.
12 Website Governance Tips for Better Content Marketing
In this post, we cover 12 tips for planning and executing a good website governance strategy that helps you consistently meet business and marketing goals over time and across teams.