Can Digital Product Passports Save the Web?
In this post, we explore how digital product passports informed by the Web Sustainability Guidelines (WSGs) could be key to addressing some of the web’s biggest challenges.
Author
Tim Frick
Six Dark Patterns to Avoid On Your Website
Every business or organization wants to see increased conversion rates, but some go to extreme lengths. In this post, we explore how UX can be employed to deceive users and…
5 Ways to Keep Your Site from Getting Hacked
Your website is a safe haven for your content and marketing efforts . . . until it isn’t. In this post, we discuss why keeping web software up-to-date reduces your…
5 Ways to Improve Your Digital Strategy
Managing your digital strategy doesn’t have to be a cat-herding experience. Here are several tips—pulled from a digital marketing event at Mightybytes—for staying on top of your goals.
Four UX Tactics for More Authentic Marketing Automation
Marketing automation can save organizations huge amounts of time and money, but they can also frustrate your customers. In this post, we explore several automation techniques that can be used…
How Performance Budgets Improve Websites
In this post, we cover how a performance budget can make your website faster, improve user experience, and help you build team consensus on performance goals—a more sustainable approach all…
Web Content Accessibility: What’s Next?
Web content accessibility is always evolving. In this post, we cover what you need to know to adapt your digital products and services to meet new and upcoming guidelines.
What is a Design System? (And Why You Might Need One)
A design system can help teams create scalable, efficient, flexible, and consistent digital solutions across a range of products and services. In this post, we cover what design systems are,…
What Does GDPR Mean for US-Based Websites?
In this post, we cover how the European Union law GDPR could impact US-based organizations and how to make your website GDPR-compliant.
How to Create More Inclusive User Personas
Marketing and user personas are helpful research tools, but they’re not perfect. In this post, we explore where personas shine, why they sometimes fail, and ways to use them more…