Understanding Data Inequality
In this post, we explore how data inequality shows up in common business, communications, marketing, and technology decisions. We also offer several action items to address this growing problem.
Author
Tim Frick
Frequently Asked Web Accessibility Questions
Here are 28 of the most frequently asked questions people ask us about web accessibility.
Where do Digital Emissions Come From?
In this post, we discuss how to source and track digital emissions as part of a comprehensive emissions reduction strategy.
Can Digital Product Passports Save the Web?
In this post, we explore how digital product passports informed by the Web Sustainability Guidelines (WSGs) could be key to addressing some of the web’s biggest challenges.
7 Tips for Better Brainstorming Sessions
Here are seven ways to get the most from your collaborative brainstorming sessions.
Six Dark Patterns to Avoid On Your Website
Every business or organization wants to see increased conversion rates, but some go to extreme lengths. In this post, we explore how UX can be employed to deceive users and…
5 Ways to Keep Your Site from Getting Hacked
Your website is a safe haven for your content and marketing efforts . . . until it isn’t. In this post, we discuss why keeping web software up-to-date reduces your…
5 Ways to Improve Your Digital Strategy
Managing your digital strategy doesn’t have to be a cat-herding experience. Here are several tips—pulled from a digital marketing event at Mightybytes—for staying on top of your goals.
Four UX Tactics for More Authentic Marketing Automation
Marketing automation can save organizations huge amounts of time and money, but they can also frustrate your customers. In this post, we explore several automation techniques that can be used…
How Performance Budgets Improve Websites
In this post, we cover how a performance budget can make your website faster, improve user experience, and help you build team consensus on performance goals—a more sustainable approach all…