Digital Marketing | SEO & SEM Strategy

Rebranding and SEO

Sometimes companies outgrow their names. It’s a perfectly normal part of the business lifecycle. At Mightybytes, we’ve worked with a few companies who either underwent a name change or were…

Business Strategy | Sustainability

Understanding Digital Life Cycle Assessments (DLCAs)

What’s the best way to get the most accurate environmental data on your organization’s digital footprint? Invest in a Digital Life Cycle Assessment (DLCA). In this post, we explore why…

Advocacy | Digital Marketing | Sustainability

Our Digital Greenwashing Guide

Use this digital greenwashing guide to help you make accurate sustainability claims about digital products, services, and programs while reducing risk as new and emerging legislation takes shape. 

Advocacy | Business Strategy | Sustainability

Is Ethical and Sustainable AI Possible?

In this post, we explore several challenges to achieving more ethical and sustainable AI practices in your marketing. We also share some ideas on how to use AI tools more…

Business Strategy | Data & Analytics

Sustainable Data Governance for Marketers

How can good data governance help you better manage your organization’s marketing metrics? Learn how to prioritize responsible data practices, enhance digital sustainability, and drive continuous learning and improvement with…

Business Strategy | Digital Marketing | Sustainability

Building Capacity with Digital Governance

In this post, we explore how good digital governance helps organizations build capacity to support sustainability efforts and drive long-term business success. We also share tips on how to improve…

Accessibility | Advocacy | Digital Marketing

How Web Content Accessibility Guidelines Improve Digital Products

In this post, we explore how you can use the Web Content Accessibility Guidelines (WCAG 2.x) to make your website and other digital products more inclusive and accessible for everyone.

Advocacy | Digital Marketing | Sustainability

Build a More Sustainable Marketing Stack

Use these tools to create a more sustainable marketing stack that prioritizes people and the planet across your digital products, services, campaigns, and programs.