Digital Marketing | SEO & SEM Strategy

Rebranding and SEO

Sometimes companies outgrow their names. It’s a perfectly normal part of the business lifecycle. At Mightybytes, we’ve worked with a few companies who either underwent a name change or were…

Business Strategy | Sustainability | Web Development

Green Web Hosting: Choices to Consider

In this post, we cover several important considerations when choosing a good green web host to reduce the environmental impact of your digital products and services.

Business Strategy | Sustainability

Keyword Optimization for SEO and Sustainability

In this post, learn how keyword optimization can improve SEO, increase your content’s ‘findability’, and reduce energy use and digital emissions.

Business Strategy | Our Company | Product Development | Sustainability

Ecograder and Your Website Sustainability Score

Learn how Ecograder’s website sustainability scoring system works, with tips on how to improve your website’s performance, efficiency, and environmental impact.

Content Strategy | Digital Marketing | Sustainability

Evergreen Content is More Sustainable

In this post, we unpack the long-term benefits of creating evergreen content as part of an effective and more sustainable content governance plan.

Business Strategy | Digital Marketing | Sustainability

Social Sharing Buttons: Pros and Cons

In this post, we explore the pros and cons of social sharing buttons, discussing their impact on marketing and website performance.

Business Strategy | Digital Marketing | Sustainability

How to Estimate Website Traffic

There are several times when you might need to estimate website traffic. In this post, we explore a few of them.