Which Marketing Metrics Really Matter?
What you measure reveals what you value. Finding and tracking the right marketing metrics for your organization will put you on track to drive long-term success grounded in ethics and…
Author
Mightybytes
Measure Content Performance in 7 Steps
How do you know if the content you create has a measurable impact? In this post, we break the content performance measurement process into seven simple steps.
How A/B Testing Improves Websites
Here’s how a clear A/B testing strategy can help you make better data-informed decisions, provide better website experiences for customers, and help you more effectively meet business goals.
Redesigning How We Work
After COVID-19, we have an incredible opportunity to redesign our social systems and the economy so they work for people and the planet alike. In this post, we explore how…
Navigating Chaos Toolkit
Learn how to create and implement effective yet flexible communications strategies for uncertain times in this educational webinar series and toolkit.
Six Ways to Create Shared Value
In this post, we cover six ways that organizations across sectors can create shared value for their stakeholders—customers, community, workers, the environment, and so on.
5 Communication Processes to Improve Digital Projects
In this post, we cover five communication processes we use on every project for better client collaborations.
When you Should—and Shouldn’t—Consider Redesigning your Website
In this post, we discuss important considerations when redesigning your website. We also cover when other options might be better for your budget and schedule.
How to Explain Difficult Concepts with Awesome Web Design
We’ve been working with a host of clients recently who have complicated business structures, or who are disrupting an industry with a simple new way of doing an old job….
Elements of a Great 404 Page
404 is the error code that a server sends when it can’t find what a visitor is looking for. In this post, we explore why your 404 page can make or…