Making a Difference with Web Standards

Posted by in Accessibility, Business Strategy, Web Development tagged with ,

We recently joined the World Wide Web Consortium (W3C), which produces guidelines and open web standards that advance environmental, social, and economic justice. In this post, we explore how web standards inform legislation, improve the internet, and offer learning opportunities for millions of digital professionals. Read More ›

Does My H1 Tag Always Have to Be Optimized for Search?

Posted by in Content Strategy, Design, Digital Marketing, SEO and SEM Strategy

h1 headline in a circle
Content plays as important a role as design on your website's homepage. The words that appear on your website not only communicate what you do and what you stand for, they help potential customers find you via search. Because of the importance placed on web copy for search, we often see our clients struggle with balancing beautiful design and marketing copy with what they know Google will want to see when crawling their home page. Read More ›