03.09.10

Fun With Video: Metadata & Transcription Software

Posted by Travis Chandler in Audio Production, Digital Marketing, Digital Publishing, Video Production

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If you do video work, you’re going to bump into times when you need everything transcribed into a text file. If you have somehow avoided this thus far, it’s only a matter of time before a client requests it, or you end up demanding it for yourself. Now that metadata has become the quiet king of the internet search, you’re going to have to write it all out if you want your work to be found. To understand why, just consider how you would likely search for a video clip yourself. Imagine you and a friend are discussing a film reference, for instance. You: “Hey, remember when Robert De Niro said…Read more »

01.07.10

Unfriended by Facebook?

Posted by Stacy in Business, Digital Marketing, Digital Publishing, News, Security, Social Media

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Facebook Community Council: Citizen’s Patrol
Using users to monitor the facebooksphere for ‘ethically offensive material.’

I, for one, love Facebook. Yes, it has its glitches here and there and can quickly become like a DVR inbox of “to-friends” or “to communicate” lists, but all in all, it has eliminated the need for me to spend 30 minutes on the phone catching up with each friend every once in a while.

On-going privacy setting tweaks aren’t so bad, though it helps to stay on top of managing them for personal and business pages. Otherwise, all your posts and information could potentially go über-viral. At moments I do wonder if all my personal photos (and those taken of me in public venues) are tagged with deliciously insightful personal information and stored away on some server that could be purchased by the government one day (thank goodness I am pure and innocent).

Earlier this year, Facebook took some flack for not removing pages posted by the Holocaust Denial Movement. So when the social monolith announced its Facebook Community Council—whose goal…

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12.17.09

Help World Wildlife Fund Protect Nature and Wildlife This Holiday

Posted by Stacy in Digital Marketing, Education, Social Media

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In the spirit of giving, Mightybytes donated to World Wildlife Fund in honor of our clients, friends and family this year for the holidays. This gift is already hard at work protecting endangered species, preserving threatened spaces, protecting habitats, and addressing global threats such as deforestation. Contributions help WWF build the resources necessary to carry out conservation programs which focus on establishing and managing parks, training and equipping park rangers, guards and anti-poaching teams and helping to meet the needs of local people without destroying natural resources. Keep reading to see recent WWF efforts and ways you can help too…

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11.29.09

Are You a Trust Agent?

Posted by Tim Frick in Books, Business, Digital Marketing

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Part Psychology textbook, part business manual, part to do list, part philosophical manifesto, and mostly just an overall good read, Chris Brogan and Julien Smith’s Trust Agents guides you (in six easy steps, no less) toward a better and more enlightened approach to making the social web work for you.

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11.18.09

Vidly.com and Twitter Combo: Digital Video Marketing

Posted by Stacy in Animation, Digital Marketing, Digital Publishing, Social Media, Video Production

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We joined the troops on Vidly today by posting our demo reel: http://vidly.com/bH5X

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11.16.09

From Tupperware Parties to Facebook: Adam L. Penenberg’s Viral Loop

Posted by Tim Frick in Books, Digital Marketing, Social Media

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What do Tupperware parties, Ponzi schemes, Hot or Not and Facebook all have in common? According to Adam L. Penenberg’s new book Viral Loop, they all used the power of referral networks to grow at lightning speed and, in the case of online businesses, achieve multi-million and sometimes billion dollar valuations in record time. Throughout the book, Penenberg explores how Paypal, Bebo, eBay, Rock You, Flickr, Facebook, Twitter, Skype and several others caught the wave of viral coefficients and rode it to internet wealth and fame, sometimes in the space of only a month or two. If you read Fast Company, Inc., Wired or any other business pubs you’ve likely heard…Read more »

11.10.09

Social Media News: LinkedIn integrates with Twitter

Posted by Stacy in Digital Marketing, Digital Publishing, News, Social Media

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LinkedIn and Twitter announce the integration of status updates, where users can set up their accounts to post status updates across both outlets in real-time. The feature begins tonight and rolls out gradually over the next couple of days. How to do it LinkedIn: check the Twitter box under the Network Updates box and click through the brief set-up process. Twitter: Choose to send all or your selected tweets only to LinkedIn as a status update. If you choose selected tweets, you must add the #li or #in hashtag to each tweet to post to LinkedIn. Allen Blue writes on the LinkedIn blog, “LinkedIn has always been about helping you to…Read more »

11.06.09

Post-Twitter Hack: Social Engagement Guidelines

Posted by Stacy in Business, Digital Marketing, Digital Publishing, Security, Social Media

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A follow-up to yesterday’s post on our Twitter phishing hack. Here’s how we all pick up and proceed with caution. What to do next? Our Own Little Social Engagement Guidelines (aka: How to Clean Up and Not Feel Dirty After Getting Hacked on Twitter) 1. Clean thyself. Follow the Twitter Compromised Account settings changes. 2. Notify your partners. Immediately put a status message warning about it. 3. Don’t rush. Take time to read messages and notice URLs. Gregg Jaffe of Big Teeth Productions says “Those of us getting hacked are not the type to fall for a Nigerian million dollar bank account email, but with the speed at which Twitter travels…Read more »

11.05.09

Twitter Phishing Hacks: What to Do

Posted by Stacy in Digital Marketing, News, Security, Social Media

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Twitter hacks have been on the rise since October and here are the things to do to protect yourself or recover from a hack immediately: - log out of twitter - clear your cache - close your browser - log back in - change your password - deactivate suspect connections. We feel dirty cause we got hacked on Twitter. How do clean-living, intelligent, digital-savvy folks get hacked? It happens. Our wake-up call this morning was mobile notifications that we (but not us) sent a Twitter DM about an IQ quiz with an unusual shortened link. Thankfully, our posts are about technology and web trends, not IQ quizzes, so most people recognized…Read more »

10.22.09

From Pen to Pixel and Back Again: Profile with Tim Frick of MB

Posted by Stacy in Animation, Arts, Books, Business, Creative Process, Design, Development, Digital Marketing, Digital Publishing, Video Production, Web Design

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Having met Tim Frick in a fiction writing workshop, I knew his pen and paper and fiction writing before anything else. Soon, I came to know that Tim brings humor, creativity and passion to all the things he does, from pixels to pork and squash stew. Now, a quick byte with Tim in our arts and creative profile series. Q: Tim, tell me about what your personal artistic passion is? Tim: Personally, I think entrepreneurialism is one of the most creative things anyone can do. Constantly thinking on your feet, reinventing yourself, staying ahead of the curve, devising creative solutions for problems, refining your expertise through education, communication, collaboration, etc. It’s…Read more »

10.21.09

The Art of Writing: Profile with MB Content Developer Stacy Jones Sutton

Posted by Stacy in Arts, Creative Process, Development, Digital Marketing, Digital Publishing

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Stacy scouts for technology news and trends, creates keyword-rich content and digital marketing for Mightybytes and its clients, as well as writes fiction. Her profile continues our support of the arts throughout October and conversations with the MB team. Q: Tell me about what your personal artistic passion is? Stacy: Writing and storytelling. I create content for a living, so I get to do what I love which is terrific. In my fiction writing, it is a constant struggle to sit down and do it. One of my favorite reminders is what Phillip Pullman said when someone in an audience asked him ‘Where his ideas come from?’ Pullman said, “I don’t…Read more »

10.01.09

Chicago Artists Month

Posted by Stacy in Arts, Design, Digital Marketing

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Take a closer look at art and artists in Chicago by joining the festivities of Chicago Artists Month, sponsored by the City of Chicago Department of Cultural Affairs. This year’s theme is Chicago Artists Month 2.0, referring to Web 2.0 and highlighting the ways artists interact via technology to engage audiences, distribute their work, relate with each other, and share knowledge. Check out the featured artists, social media links, and October calendar of events on the CAM site. Highlights include open houses and studios, art walks, and over 200 events in locations around the city. Some of the featured artists exhibitions include ‘Art on Track’ where artist “Salvo converts an 8-car…Read more »

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