04.01.09
Alphabet Soup: The Brothy Murk of Video Formats
Posted by Travis Chandler in Process, Video Production
My love of Final Cut runs deep. In school, when there was a choice between focusing on Avid and Final Cut, it was a no-brainer for me. I’m a Mac guy, for one thing, and Final Cut is sooooo Macintosh. It also just felt right, and I found the vast majority of the program to be powerful and intuitive. There was only one stage of the Final Cut process that I found disturbingly complicated: the insane amount of options offered to you when you’re trying to export. You just finished your project, and you’re excited as all get-out to show some folks. You planned ahead, and know exactly what format…Read more »
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