Informed Consent in Your Digital Marketing
In this post, we explore why informed consent is so critical to addressing personal privacy. We also cover how to use it to drive more responsible marketing practices.
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Making a Difference with Web Standards
We recently joined the World Wide Web Consortium (W3C), which produces guidelines and open web standards that advance environmental, social, and economic justice. In this post, we explore how web standards inform legislation, improve the internet, and offer learning opportunities for millions of digital professionals.
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Sustainable Digital Marketing: Redefining Success for 2024
Is digital marketing still fit for purpose in 2024? In this post, we explore why rethinking digital marketing is long overdue. We also share how you can redefine success by adopting more sustainable digital marketing practices into the new year and beyond.
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How to Improve Your Digital Supply Chain
Here are eighteen ways you can use ESG practices to improve your digital supply chain. We also share why this matters and what we’ve learned through our own experience.
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Is it Time for You to Leave Social Media?
In this post, we weigh the pros and cons of whether or not you should leave social media. We also explore several community- and values-driven alternatives.
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What is a Good Digital Carbon Rating?
In this post, we explore how digital carbon ratings can help you measurably improve web sustainability.
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Introducing the Web Sustainability Guidelines
Here’s how new Web Sustainability Guidelines can help digital product teams align their sustainability efforts with broader corporate ESG reporting standards and measurable climate action.
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Sustainable SEO: Processes and Practices
In this post, we explore how to design a sustainable SEO strategy that meets your organization’s marketing needs while also considering the broader social and environmental ramifications of search.
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Web Performance Optimization and Sustainability
In this post, we explore why web performance optimization is critical to sustainability and reducing emissions while also providing other measurable business and digital marketing benefits.
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Build a More Sustainable Marketing Stack
Use these 20 tools to create a more sustainable marketing stack that prioritizes people and the planet in your digital
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