Tim Frick and Joe Grossman, creative director for Jell Creative, provided tips and tricks for improving search engine optimization and online engagement as part of Harris Theater’s Learning Lab on Thursday, July 14th.

Joe’s presentation to an audience of Chicago-area performance organizations focused on the importance of how companies appear online and continually auditing one’s website to improve search engine optimization while Tim focused on content strategy, social media engagement, and measurement.

I like trilogies. Indiana Jones, Star Wars, Legally Blonde…

Yeah. I know. Crazy but true. They really made three Legally Blonde movies. Look it up. And before you go telling me there are four Indiana Jones movies, let me tell you that fourth one doesn’t even EXIST as far as I’m concerned. C’mon, Inca cosmonauts? Seriously? What the heck ever.

Anyhoo, trilogies are awesome.  And therefore I add this, a third entry into my newly named “Adobe Soundbooth CS4 Metadata Transcription Trilogy!!!”

In all seriousness, my boss Tim pointed out that I never got round to fully explaining how this wacky and fun transcription business fully relates to SEO. That Tim’s a clever fella. It’s like he’s written about this himself or something (shameless book plug #1).