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Measure What Matters: Goals and Funnels Together At Last!
by Kyle Akerman
You have defined goals for your site’s performance and mastered Funnel Paths. Now it’s time to put everything together and measure your site’s performance.
Part three in a series of four, inspired by the book “Measure What Matters: Online Tools For Understanding Customers, Social Media, Engagement, and Key Relationships,” by Katie Delahaye Paine.
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