Joy attended this month's Entreprenuers Unpluggd event and returned to work the next morning with gobs of insight to share with everyone, thanks to inspiring talks from the founders of 37signals, Eved and Centro.

Tuesday night I attended one of the most inspiring events I’ve ever been to. Entrepreneurs Unpluggd is an event series created by Stella Fayman, a member of the founding team at FeeFighters, and Tim Jahn, a local Chicago developer, to help (you guessed it) entrepreneurs find inspiration and gain insight into the success of other start-ups. While most events geared toward this type of audience can feel like a boring lecture with very few take-aways, Entrepreneurs Unpluggd events are more like an insightful conversation than anything. They are kept to a smaller audience, and speakers present without slides.

One of the greatest rock bands of all time was secretly doling out social media advice well before its time.

While scrolling through the songs in my iTunes library the other day, I came across my collection of Led Zeppelin tracks. And by collection of tracks, I mean every song from all 10 of their albums - yeah, I’m a fan. Well I must have been thinking about social media and community building as I skimmed through the list of songs, because a number of the titles started to speak to me about those exact topics.

The highly-attended premiere of Creative Mornings in Chicago proves inspiring, thanks to a motivating talk by Jim Coudal, of Coudal Partners

I volunteered this morning to open the door and greet the flood of creatives eager to attend today’s Creative Mornings, a monthly breakfast lecture series currently hosted in five cities across the globe: Zurich, Los Angeles, New York, San Francisco and now Chicago. This was the first one held in Chicago, organized by one of my best friends and industry pro, Mig Reyes, who works for the rockin’ tee-shirt company we all know and love: Threadless. The event is free and open to all creatives looking for some perspective from leaders in the industry. Plus, there’s coffee and breakfast for all!

By using Funnel Paths, you can see exactly how your visitors enter and exit pages on your website.

Part two in a series of four, inspired by the book “Measure What Matters: Online Tools For Understanding Customers, Social Media, Engagement, and Key Relationships,” by Katie Delahaye Paine.

Measuring activity on your site means more than just counting the number of views. By setting up goals early on, you can gain deep insights into how your customers or visitors interact with your site.

Part one in a series of four, inspired by the book “Measure What Matters: Online Tools For Understanding Customers, Social Media, Engagement, and Key Relationships,” by Katie Delahaye Paine.