Lunch-n-Learn Thursdays: Promoting Brand and Design Consistency
by Sarah Best
A fun and tasty Mightybytes tradition continues this summer, with a make-your-own-taco bar and a talk about design and brand consistency.
Each summer, we combine our love of learning with our love of cooking and eating delicious, locally sourced food into one fun and tasty weekly event: Lunch-n-Learn Thursdays!
A Visit to the Farmer’s Market Inspires a Festive Summer Meal
This week, web developer Stephanie volunteered to visit Andersonville Farmer’s Market to see what’s in season, buying $40 worth of produce that then inspired a meal for our whole team. Using colorful bell peppers, fragrant cilantro and savory onions as a starting point, Stephanie and fellow developer Bryan worked together to create a make-your-own taco bar, with both meat and vegetarian options.
“Sometimes simplest is best,” says Stephanie. To prepare the toppings for the taco bar, our two intrepid chefs-of-the-week chopped up the veggies, rinsed black beans, and crumbled up ground beef, then seasoned and sautéed everything—one topping at a time—with a squeeze of lime and a pinch of salt. To add a little extra kick to our beans and meat, our chefs added some hot sauce, garlic salt, and a pinch of cinnamon to the citrus and salt.
3 Quick Tips for Promoting Design and Brand Consistency Across Marketing Channels
Art Director Joy took the lead on the “Learn” portion of this week’s event, sharing her expertise on design and brand consistency:
- Templates can help ensure that you use your brand and logo consistently across all of your digital and print materials.
- Assign a person to play the role of gatekeeper, to enforce consistent usage of design and brand standards.
- Consider less obvious places to communicate your branding, such as in the colors you use in your office space, and in day-to-day emails.
What’s your favorite thing to cook with seasonal produce? What design and branding challenges do your organization face? Leave a comment below!