Google's newest merger of search and social is upon us, find out what this means for you.

On January 10, 2012, Google rolled out its latest endeavor to incorporate social aspects directly into its organic search results. This is nothing new to search engine results pages (SERPs), as Bing has been partnered with Facebook for some time now.  However, as the market share leader, Google’s announcement crystallizes the need for a comprehensive social strategy to complement search optimization efforts.

The holidays are just around the corner and at Mightybytes that can mean just one thing: Mightybrew!

Yes, it’s been a holiday tradition since 2008 that we brew beer to share in the spirit of the season with friends, family, and co-workers. This holiday season was no exception and we brewed two pale ales: one west coast-style and one India-style.

Have you decided to invest time and money in an online content marketing strategy but are not sure where to begin? Don’t worry, you’re not alone.

There are many important pieces to a successful content strategy. Let’s simplify things by concentrating on the five most essential actions you need to perform for content strategy success.

Any product or web site owner can attest that going deeper into analytics and search engine optimization can be a rewarding experience. Today we will take a look at various methods of measuring the performance of video on your web site.

By learning more about how visitors are viewing your video content, you will have a better of understanding of how to modify your content strategy and improve your site’s user experience.

"You can be the lead dog and get the gorgeous arctic view......or you can see the other's ass”* and five other lessons I learned at Social Dev Camp.

I spent this past (and gorgeous) weekend indoors at DePaul University attending Social Dev Camp in order to learn more about the social web. The event offered two tracks and below you will find the nuggets I pulled together from four of the “Business” track’s presentations.