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Web 2.0: A Strategy Guide Review

by Tim Frick

If you are considering your own business approach to the digital world of network-enabled social sites and web-based applications, Amy Shuen’s book from O’Reilly Publishing titled Web 2.0: A Strategy Guide is filled with useful examples and case studies of numerous companies who have leveraged these tools into growth and financial success. By applying many of the business rules outlined inside, Shuen’s book can serve as a valuable roadmap to your own online business success. I started reading the book because…

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Web Design for ROI Review

by Tim Frick

Web Design for ROI by Lance Loveday and Sandra Niehaus contains a bevy of smart tips for designers to get the most out of building user-friendly web experiences, especially those with a commerce element to them. The book often focuses more on the question of why rather than how, which is great for those who may not have a lot of experience designing web applications and need to get a general understanding of approach. Designers will appreciate the detailed suggestions for…

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Getting Real Review

by Tim Frick

Fellow Chicagoans 37 Signals self-published their business opus Getting Real in 2006, so admittedly I’m a bit behind in getting around to this one, considering I read it mid-2009. It’s a worthwhile read, however, chock full of useful advice on everything from software development to customer service, business philosophy, and so on. It’s also a quick read at about 200 pages and the book’s layout brings to mind a literary journal or book of poetry, which adds to its appeal. Getting…

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Multiple Camera Obscura

by Travis Chandler

When I hear the term “multicam” used in reference to a shoot I’m going to work on, I, like many video folk, am both thrilled and a little worried. On the one hand, multiple cameras provide exponentially better coverage and lead to great, professional looking final pieces. However! In an edit, video synchronization can be a giant headache. Now, if you’re running master time code from a fancy outboard device to multiple cameras, that’s fantastic. You get to use terms like…

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The Google Operating System

by Tim Frick

Google has introduced their own operating system for desktop systems and netbooks. Speed, simplicity and security and the tenets around which they are building this new OS, which is based on the Chrome browser. The goal is to get users started up and on the web within a few seconds and provide a minimal interface that doesn’t get in the way of user experience. The underlying security architecture is being rewritten so users shouldn’t have to deal with viruses and endless…

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