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Mightybytes on UIC Cause Marketing Panel

The challenges of marketing a socially responsible business will be covered during this panel discussion at the UIC Innovation Center, February 10th.

UIC’s Liautaud Graduate Marketing Association and Net Impact will present a panel on conscious communication, which will cover best marketing practices for sustainable and socially responsible businesses. The panel will discuss challenges that accompany marketing a socially responsible business or organization and the unique set of skills and demands necessary in the always evolving field of marketing. Topics pertaining to the following will be addressed:

  • non-profit work
  • sustainable organizations
  • green companies
  • marketing content strategy and analytics
  • social media effectiveness
  • trends in industry resources and tools

In addition to Tim showing out for Mightybytes, representatives from the following organizations will also be on the panel:

Panelists will answer questions posed by UIC professor Cheryl Nakata relating to trends, resources, tools and strategies used to raise awareness for their respective businesses and organizations.

Event Information

Conscious Communication
Marketing for Non-Profit and Sustainable Organizations
UIC Innovation Center
1200 W. Harrison St., Chicago
Friday, February 10th
6:00 p.m. to 8:00 p.m.

This event is free to UIC students, faculty, and staff. Non UIC-affiliated guests: $5.00.
Light refreshments, beer, and wine will be served. (ID’s will be checked)

Register for the Conscious Communication Panel

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Tim Presenting at 2nd Annual Content Marketing Retreat

Langley Center for New Media’s 2nd Annual Content Marketing Retreat will take place Thursday January 26, 2012 and Friday January 27, 2012 on Whidbey Island just north of Seattle.

The conference covers the entire life cycle of content marketing (see image at left), from strategy and creation to curation and measurement. Tim will give two presentations on best practices for analytics and measurement.

Benefits of Custom Content Marketing

According to a recent study by the Custom Content Council with Roper Affairs, custom content helps build awareness, drives purchases and improves relationships with customers. The survey reveals:

  • 90% of consumers find custom content useful.
  • 78% of people believe that organizations providing custom content are interested in building good relationships with them.
  • 61% of people feel better about a company that delivers custom content and are more likely to buy from that company.

How well-oiled are your content marketing efforts? If you find them a bit squeaky perhaps this is the right conference for you. You can register by clicking the button below.

Register for Content Marketing Retreat

 

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Experience Director Wanted

Our team is fun, passionate, creative, whip-smart….and growing!

We need someone who enjoys creating solutions for clients as well as co-workers, and who is eager to take a leadership role at our company.

The Experience Director will be responsible for ensuring that all design and technology solutions dovetail with, and reinforce, the client’s brand and marketing objectives. To that end, this position is equal parts client contact (particularly during the sales, discovery, and definition processes), high-level UX direction, and creative oversight and management. This includes branding, ID, media, marketing, and web-based projects.

The position will also entail guiding and collaborating with our creative teams on best practices for both internal and client-facing projects as well as other strategic company initiatives, many of which are driven by a passion for sustainability.

JOB RESPONSIBILITIES WILL INCLUDE:

Creative Lead

  • Devise and present Mightybytes solutions to internal and client teams
  • Collaborate with team leaders on best practices for creative solutions
  • Lead the team in future business development and strategic initiatives
  • Provide leadership in social media and content strategy initiatives

Sales

  • Manage and support the initial sales process
  • Assist in the pitch, proposal, and contract phases of the general client solution process
  • Perform on-site client demonstrations and training as needed
  • Define and/or elicit strategy and strategic objectives from clients and stakeholders

Project Management

  • Take the lead in clarification of UX process with clients
  • Provide high-level maps, wireframes, user flows to inform design
  • Support and guide mid and junior level team members, including but not limited to design, process, and client management
  • Produce scheduled client reporting, with analysis of results
  • Interpret analytic data, and instruct clients on collection and data interpretation

BACKGROUND:

  • Minimum 10 years of experience in web publishing and development
  • Proficiency in front-end tools, such as:
    • CSS/HTML/Javascript
    • UX and prototyping tools like Visio, Axure and Omnigraffle
    • Experience with content management systems
  • Experience with multiple project management methodologies, such as Agile and Waterfall
  • Experience with variety of web-project sales, from startup to large-scale projects
  • High level understanding of programming languages and web development platforms

DEGREES RECOMMENDED:

  • Computer Science
  • Human Computer Interaction
  • Business Administration
  • Communications

This is a great opportunity to join a culturally unique company with a talented and creative team of passionate individuals who want to build socially responsible business solutions. It is a contract-to-full-time position with a 90 day trial period. Compensation relative to experience. If you are an overseas or recruiting firm, don’t bother us. (Seriously!)

Apply for this job

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October Chicago Drupal Meetup Group Event

Attend Wednesday’s Chicago Drupal Meetup Group (CDMUG) event to learn what’s new in the land of Drupal.

The October CDMUG event will feature the following presentations:

  • Drupal 7 at the Field Museum by David Hwang and Ryan Peters
  • My First Module by Kelly Meath
  • Features Module by Bryan Zera

Bryan Zera will be presenting all the fun things you can do with Drupal’s Features Module.

One of the biggest challenges developers face when building Drupal sites collaboratively is managing version control for elements like views, taxonomies, content types and any content that’s stored inside the database. Enter the Features module, which allows you to package settings that are normally held in a database into a module file which can be version controlled using your favorite source code management tool.

Bryan will talk about how Features works, how it’s used to develop Drupal sites collaboratively at Mightybytes and what caveats you must watch out for when using it.

CDMUG October 2011 Meet Up - “3 Presentations!”

Here are the details for this event:

Proposed Agenda:

6:00 - Doors Open, Arrival, and Socialize
6:30 - Meetup Starts: Hello and Community Updates
6:45 - Presentation: David & Ryan - D7 @FieldMuseum
7:30 - Presentation: Kelly Meath - My First Module
8:00 - Break with Questions and Answers
8:15 - Presentation: Bryan Zera - Features Module
9:00 - Beer @Dick’s Last Resort (315 N Dearborn St)

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Mightybytes Projects Win 2011 W3 Awards

Two of Mightybytes projects were selected by The International Academy of Visual Arts to receive 2011 W³ Awards.

The winning projects are:

Winning entries for The W³ Awards are selected by the International Academy of the Visual Arts. The IAVA oversees all judging and provides strategic direction for The W³ Awards judging. Less than 10% of all entries are selected as Gold Winners.

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